business strategy

Brand Strategy 101: Four Elements to a Strong Brand Strategy

Building a brand strategy will reinforce your positioning in the market. Follow this process for developing a comprehensive and effective strategy for your brand or business. Hear from Global Innovation Leader, Top Conversational Marketer and Growth Strategist, Lindsay Angelo | Seattle, WA

Trend_spot: The blurring of sectors is alive and well - where are you blurring the lines?

Trend_spot: The blurring of sectors is alive and well - where are you blurring the lines?

The blurring of sectors is alive and well. The past month, headlines have been peppered with stories of yoga and meditation being offered in art museums. From New York City’s Brooklyn museum to the Museum of Modern Art to San Diego’s Museum of Man, the trend is gaining steam coast to coast. Two concepts adjoining to create something bigger, more impactful & engaging than each on its own. Enjoying art in a more mindful and contemplate atmosphere. A meet cute of the ages!