Business models -- why some brands succeed and others fail. But what’s the secret to a successful business model? Contrary to popular belief, it transcends profit. In fact, it must. As we enter a new era being shaped by a global pandemic, business and consumerism confront a higher calling. Business powers our lives but its superpowers are grossly underutilized. It’s time we reframed – beyond profit and beyond even purpose-driven business models. Join Growth Strategist, Impact Speaker and MBA, Lindsay Angelo, in a thought-provoking, head-meets-heart journey that demystifies how brands grow in a pandemic and beyond. Named a global innovation leader and Woman to Watch, you can find Lindsay Angelo at the intersection of brand strategy and storytelling. It’s here she consults with brands to drive growth while delivering ground-breaking insights on the future of consumerism and social impact growth models. A born entrepreneur, Lindsay is the creator of a signature blueprint for driving brand growth and impact. Prior to launching her own consulting practice, she spent six years at lululemon crafting their global strategy and growing the company into the biggest yoga wear brand in the world. Lindsay now advises global brands & businesses, early stage companies and private equity funds, including lululemon, the LEGO Group, WeWork and Norwest Ventures; she is a contributor to media and research houses including the National Post and the World Business Research organization. Lindsay’s experiences culminate at her sweet spot - where the rational meets the emotive, where facts meet insights and where logic meets creativity.
Trend_spot: The blurring of sectors is alive and well - where are you blurring the lines?
The blurring of sectors is alive and well. The past month, headlines have been peppered with stories of yoga and meditation being offered in art museums. From New York City’s Brooklyn museum to the Museum of Modern Art to San Diego’s Museum of Man, the trend is gaining steam coast to coast. Two concepts adjoining to create something bigger, more impactful & engaging than each on its own. Enjoying art in a more mindful and contemplate atmosphere. A meet cute of the ages!
Stepping into the arena
I’ve had the pleasure of working with the talented Producer, Tim Chung, over the past couple of months to capture and articulate my story & message using the vehicle of film. Glimpsing into the world of film & video has been fascinating. It’s challenged me to get crystal clear on my purpose, personal brand & the story I want to share with the world.
Inside Out Innovation presents Lindsay Angelo - spotlight podcast
Lindsay Angelo is a former Strategist with Lululemon but is now pursuing a new venture as a strategy consultant. She talked with Josh about trends in the retail space especially around the idea of a self-actualization economy and how democratization of retail influences the way that people invest and the way products are developed. She also touched on what brands she sees doing things right and what the innovation scene looks like in Vancouver.
A glimpse into Future Stores, Seattle, WA
Media House, Innovation Leader gets Behind the Scenes with Lindsay Angelo
It’s challenging to list all of the things causing angst for the retail sector, from Amazon to new startups to the death of once-popular malls around the country.
But according to Lindsay Angelo, a former Strategy Manager at Vancouver-based lululemon athletica, all that disruption creates the imperative to think differently and take risks. (Angelo left the company earlier this month, and is now a growth strategy consultant.)
The Front End of Innovation in Review - a Fascinating Talk that Turns Maslow's Tired Hierarchy of Needs on its Head, Boston, MA
"I’m going to be honest, I went to Lindsay Angelo’s talk, Betterment, the Future of Retail & Maslow, mostly because Lindsay works for Lululemon and I’m a sucker for dropping a lot of money on a pair of Lululemon Wunder Under yoga pants. I wanted to judge the company that made yoga apparel mainstream more than I wanted to learn about the actual subject matter of Lindsay’s speech. Shame on me, I know. But here’s the thing, once I was in the room, I paid attention to the actual subject matter and it was really fascinating – Lindsay turned Maslow’s tired hierarchy of needs on its head...