What does a Futurist do? The world is shifting at an unprecedented pace. Emerging technologies, evolving consumer behaviors, and global disruptions are reshaping industries faster than most businesses can adapt. The question is: How do you stay ahead vs. constantly playing catch-up? This is where a professional futurist comes in. But let’s be clear—futurists aren’t fortune tellers, and they don’t predict the future with a crystal ball in hand. Rather, they analyze future trends, interpret current trends, and help businesses anticipate change, with the goal of creating a better future.